"I need more____________" You fill in the blank. Members. Clients. Money. We all experience this at some point in the marketing of our ministries—the point of panic because what you need is greater than what you possess. So what do you do?
Here's what NOT to do. Don't panic. Often when faced with difficult situations, impossible deadlines, and urgent needs--we respond from a place of panic and rather than resolving a problem we create a whirlwind of new ones.
Instead, pause a moment. ...
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